Mobile App Development: From Idea to Launch

The demand for mobile application development has surged over the years because most people spend their time on mobile applications. These can be used for various purposes, which include shopping, entertainment, booking tickets, news, education, or weather updates.

According to Statista Digital Market Outlook, the global revenue from mobile applications will increase in the forthcoming years and is expected to reach around 613 billion U.S. dollars by 2025. So, this is a golden opportunity for businesses to invest money in application development.

Mobile App Development Costs may vary as it depends on the complexity of the application and the features or functionalities to be added to the mobile application. Before application development, you must clearly understand your desired goal with that application. Here, in this blog post, we will briefly discuss the mobile app development process, that classified into different phases:-

Stage 1 Idea Concept

Idea generation or concept is the first stage of app development in which the business focuses on the problem the particular application will solve. You must clearly understand how the application will perform and how it benefits your targeted audience.

The development team performs research and analysis to identify whether the app ideas are solid and viable. In the meantime, to define the application idea, ask some questions before deciding on mobile application development.

Ask yourself some questions regarding mobile applications:-

  • What kind of problem will my app solve?
  • Who will be the target audience?
  • What different features will be available in the app?
  • How much cost will it incur in developing and marketing my app?
  • How much time should it take to create and launch my app?
  • How to promote and market the app?
  • What will be the vision (long-term) of the app?

Stage 2 Wireframing and Prototyping

Wireframing and Prototyping is the second stage of the mobile app development process. In this stage, the professional team will create a blueprint for all screens, page layouts, and functionality, thus giving a vague idea to clients about the mobile application.

  • Effective designs include sketches of each screen, images, and other design elements. Drawings are essential in mobile app development as this is the best way to connect with a target audience.
  • Wireframing and prototyping stage allows businesses to discover the glitches or errors in the sketches and identify potential issues. Identifying these problems in the initial stages can save time and money for both businesses and app development software companies.
  • Prototyping is one step ahead of wireframing and turning it into a functional design. With Prototyping, businesses can test the applications, take users’ feedback, and ask them about the functionality and design.

Stage 3 UX and UI

UX and UI act separately but play a vital role in the app development life cycle, providing glimpses of how your app looks and works.

User experience (UX) or design team gives meaningful insights or exemplary approaches in developing mobile applications and provides relevant information to users. The UX design team will focus on accumulating and integrating into the final application, including branding, design, functionality, and usability.

This is the only stage in the app development process wherein the user will keep an eye on the navigation tabs, color combinations of websites, and system interaction.

Stage 4 Development

Development is the stage of the mobile application life cycle, where the functionality is converted into coding and developing. During this stage, the software engineers transform the UI design into the software so the end-user can use and tell about the application..

Customized solutions mean businesses can ask development companies to use a custom solution to fulfill their needs or requirements if they want to add or eliminate something.

You can think of hiring mobile app developers that develop applications according to your direction if you are tech savvy at economical pricing. Investing ample time in the development stage gives assurance of success in the app development lifecycle.

Stage 5 Testing

Testing is the most crucial stage of the app development process. During this stage, software testers identify the app’s bugs, errors, and other technical issues before it goes live. They use different testing types, including manual, performance, security, and user testing, for determining technical glitches.

Testing is done to ensure the quality and performance of the mobile application. It provides numerous benefits to businesses, including customer satisfaction, engagement, and enhanced sales.

Stage 6 Launch and Marketing

Once all the above stages are cleared, this is the time to launch the app in the market. Finally, targeted users can use the application and can write honest reviews about what they like or don’t like in the application.

At the same time, the app is promoted in the market through various marketing channels, including social media platforms, SEO, paid advertisements, and many more.

Stage 7 Maintenance

Some Mobile App Development Software companies provide services even after the launch of mobile applications. In this, the development companies are responsible for modifying, analysing, and re-evaluating your product until and unless it does not go beyond the expected level. It applies to existing or ongoing software applications to ensure that their product renders the best out of its capabilities.


The forecasted growth in mobile applications is likely to enhance but has yet to be guaranteed success. The success of the projects depends on the effective planning and implementation of the app development process.